VDC LAUNCHES FIRST EVER MARKET RESEARCH ON MOBILE TRANSACTION PRINTERS

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VDC LAUNCHES FIRST EVER MARKET RESEARCH ON MOBILE TRANSACTION PRINTERS
15 December 2004 - Venture Development Corporation

VDC is pleased to announce our upcoming market research report, 'Mobile Transaction Printers: Global Market Demand Analysis.' This cutting edge report will feature detailed market segmentation and analysis on bar code ticket/tag/label, receipt, and invoice printers as well as related document printing applications covering the Americas, Europe, Middle East, African and Asia-Pacific regions.

Mobile printing solutions are employed across such diverse applications as retail, field sales and service logistics/transportation/distribution, government, hospitality, health care, warehousing, gaming, manufacturing, and route accounting. The technology is utilized in hand held mobile computers, belt/strap, vehicle mount, and cart-mount form factors.

According to Taylor Smith, AIDC Project Director, 'Findings from VDC's latest study, 'Enterprise Mobility Solutions,' estimates 2004 worldwide shipments of mobile computers at more than 8 million units - exceeding 12.5 million units by 2008. This represents a huge potential market for mobile printer sales with a modest 10% integration resulting in roughly 1 million printer shipments a year.'

Mobile printers are increasingly providing higher employee productivity and improved customer service levels in a wide variety of industries/sectors, and users are finding value in purchases. The increasing adoption of wireless communications as a means to enhance operational efficiency and improve profitability is a key factor that will propel demand for mobile printers far into the future.

Since 1985, VDC has been the leading source of market research and consulting services for a host of AIDC/RFID hardware, software, and systems solutions, as well as other mobile computing and wireless communications systems.

http://www.vdc-corp.com

About: Venture Development Corporation
Venture Development Corporation (VDC) is an independent technology market research and strategy consulting firm that specializes in a number of industrial, embedded, defense and niche enterprise IT markets. VDC has been operating since 1971, when graduates of the Harvard Business School and Massachusetts Institute of Technology founded the firm. Today, we employ a talented collection of analysts and consultants who offer a rare combination of expertise in the market research process; experience in technology product and program management, and formal training in engineering and marketing. VDC's clients include thousands of the largest and fastest growing tech suppliers in the world and the most successful investors participating in the markets we cover.

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